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AI consulting for mid-market teams

Real AI work that moves your business.

We embed with your team, build what matters, and leave lasting capability.

A plum-coloured owl looking up
Teams we have worked inside
  • Top Cup
  • SiteLabs
  • Fuse Oncology
  • App State
  • Wine to Water

How we work

Built with you. Not handed to you.

  • Embed

    Work alongside your team.

  • Build

    Create tools that solve real problems.

  • Enable

    Leave the capability with you.

  • Prove

    Measure what changed.

Selected work

Real problems. Working solutions.

Scattered shapes flowing into one neat stack

Connecting information

Top Cup

The problem
One marketing VP was tracking a dozen sales channels and a rotating set of agencies.
What we built
One trusted dashboard, tuned to how she works, that pulls every channel and agency together.
What changed
She runs the whole picture herself now. It feels like twice the team, with no added headcount.
A tangle of looping lines resolving into one straight arrow

Simplifying work

Wine to Water

The problem
Getting clean water filters to households in Nepal and Tanzania took a lot of production and distribution planning.
What we built
A simple ERP for planning filter production, distribution and household check-ins, after we trained the senior team to build with AI.
What changed
The team gets more done with less, and clean water reaches the households they serve.
Overlapping waves narrowing to a single bright point

Finding hidden value

App State

The problem
Energy was being wasted across campus, and the energy management team could not see where.
What we built
A discovery tool, built inside the workflows the team already uses, that surfaces hidden energy waste.
What changed
The team runs it on their own and keeps finding waste long after we left.

More work

SiteLabsBig-consultant scenario modeling for a risky new-market launch.
  1. Mapped the risk

    We worked through the unknowns of taking a new technology into a new market.

  2. Built the modeling tools

    We co-created modeling software, visuals, and planning tools to test multiple scenarios.

  3. Chose the path

    Big-consultant insight, owned in-house, and the confidence to move before pressing go.

Fuse OncologyA prior-auth solution customers wanted, shipped off the roadmap.
  1. Enabled the senior team

    We got the senior team, led by the head of Applied AI, building in Claude.

  2. Co-created prior auth

    Together we shipped the prior-authorization solution customers wanted but that was not on the roadmap.

  3. Jump-started productivity

    A customer-requested capability delivered, and a team that keeps building.

Aaron, founder of Stealthy Good

Who you work with

Meet Aaron.

You work directly with Aaron, who has solved problems across consumer brands, healthcare and humanitarian aid.

  • Direct accessAaron leads every engagement himself.
  • Hands-onHe sits with your team and builds alongside the people who will own the result.
  • Able to shipA small team works behind him, so there is real capacity to deliver.

Stealthy Good / Labs

A space for curious questions.

Labs is our separate research initiative. We investigate overlooked problems, connect unlikely ideas, and share what the evidence tells us.

Explore Labs
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Got a problem worth solving?

Tell us what you're working on. We'll help figure out whether AI can make a meaningful difference.